Internal links help in SEO in three primary ways. First, they help establish authority. Second, they allow the audience to seamlessly navigate your site. Lastly, the search engines will be able to comprehend the structure of your website.
All these factors are of utmost importance if you want higher rankings in Google. So, it is better to learn how to find internal links to a page.
In this blog, we discuss practical methods for finding internal links manually and with an internal link checker.
Let’s proceed!
Read More: How to Use Google Search Console to Conduct an SEO Audit
Why You May Need An Internal Link Checker
The first step when you learn how to find internal links to a page is determining the topics you want to rank for.
Naturally, you may already be ranking somewhat for these topics, but you want to improve them by adding more internal links to their home page.
To identify these themes, you can use a keyword research tool, such as SEMrush, to see the terms that rank organically.
As a general guideline, you can focus on keywords in positions 5–15 as the click-through rate starts to decline sharply after the top 3 results.
In a similar manner, Google Search Console can help you with pertinent ranking terms and phrases with low impression and click-through rates.
Low impressions and clicks on your pertinent inquiries may indicate that your content pages aren’t getting good search engine rankings for those terms.
As a result, creating internal links for them may raise their PageRank.
Once you list the important topics you want to rank for through internal link development, use strategies on how to find internal links to a page.
Learn more: SEO Impressions: Uncovering the Significant GSC Metric
Benefits of an Internal Link Checker
The following are the benefits of using an internal link checker:
1. Helping Search Engines To Crawl
Learning how to find internal links to a page may help facilitate a more efficient website indexing process for search engine crawlers. That is because internal links give the crawlers a map of your website to navigate.
2. Assist in Raising Rankings
Your rankings will rise due to increasing your site’s link equity. Link juice or link equity is a ranking factor for Google that influences PageRank.
3. Lowers PageRank Leakage
A page with many outgoing links may result in PageRank leakage. The page will have fewer internal links to other sites on your website.
Understanding how to find internal links to a page can help minimize PageRank leakage by guaranteeing that most links lead to other pages within your website.
4. Enhance the User Experience
Comprehending how to find internal links to a page also reveals faults in your website. For instance, errors in placing links can lead to an orphan page that leads to a poor user experience.
5. Improved Structure of Websites
Another benefit of how to find internal links to a page in establishing a hierarchy and structure on your website.
You can specify the architecture of your website by including pertinent and easy-to-use internal links.
Linking to key pages from sidebar widgets, footer links, or main navigation menus can help you prioritize them and show their importance in your website’s hierarchy.
6. Boost Conversion
If you discover how to find internal links to a page, you can adjust your marketing message to the audience’s journey by knowing where links on the site lead. Additionally, you can include calls to action in key locations to encourage visitors to take action.
7. Helps in Page Indexing
Typically, Google locates and includes every significant page on a website in its index. Search engines find pages on your website more easily when there are internal links.
Google may only index a portion of your website’s pages if you have many pages or a small crawl budget. However, only the chosen pages are indexed by Google. Moreover, not every page will be indexed.
Internal links make pages easier to find, especially when they are part of your website’s architecture.
Therefore, from your website’s navigation, create an internal link to the page or its category if you have a page or collection of pages that you want indexed.
Remember to include a link to the page you want crawled on your sitemap.
8. Page Authority Distribution
Site owners strategically place internal links to rank more quickly by uniformly distributing the domain’s authority throughout the site.
When you assign points to the connected page, you link one page on your website to another. This can make less popular pages more visible to search engines and help them understand which pages are important.
How to Find Internal Links to a Page
Normally, you export your website’s data and begin examining the destination of your internal links to audit them.
If most of your links lead to your homepage or another unimportant page, you can change them.
Here are several approaches on how to find internal links to a page:
1. Perform a Manual Inspection
The first method of how to find internal links to a page is by manually inspecting them.
In addition to being the simplest, it is also the slowest method. So, if you plan to use this method from our how to find internal links to a page list, you can consider it if you have a small number of links to work with.
To follow this method, open every page on your website or blog post and quickly browse through them. Hover your cursor over links to see where they take you.
If all of your posts are within the same topical cluster, you may find several opportunities for internal linking with manual inspection.
This method can come in handy when the data from various tools doesn’t match. Then, you can cross-check the links manually.
For instance, you may notice that a link is reported as broken, but upon manual inspection, it is operational.
There are two other methods, one manual and the other manual.
Examine the HTML Code of your Website
A more manual technique for locating internal links is to examine a webpage’s HTML source code.
Here are the steps on how to find internal links to a page using this method:
- Open a web browser and navigate to the webpage you wish to investigate.
- Anywhere on the page, you can right-click to bring up View Page Source.
- Review the HTML code and look for the anchor tag (<a>).
- Search for the anchor tag’s href attribute with the link URL.
- Repeat the procedure for the remaining pages.
Make Use of the Inspect Element Function of the Browser
The Inspect Element tool is included in most contemporary web browsers and enables users to view a webpage’s HTML code.
You can use this tool to search a page for internal links.
To know how to find internal links to a page, the steps are as follows:
- On a webpage, use the right-click menu to choose Inspect or Inspect Element.
- In the open developer console, select the Elements tab.
- Look through the code for the anchor tag (<a>).
- Search for the anchor tag’s href attribute, which houses the link URL.
2. Use Google Search Console
This is an excellent way of how to find internal links to a page.
Click the Links button toward the bottom of the left menu on your Search Console.
This button will present a list of your website’s internal and external links. After that, click More in Google Search Console to view internal links.
When you click on More in the internal links report, a list of your pages, along with the number of internal links on each page, will appear. You can then see the pages that link to each page by clicking on them.
You can go through the list and see if any specific pages are already linked to the page for which you wish to add more internal links.
The downside of using this method to examine your website’s internal link structure is that you won’t determine the anchor text or the link’s location on the page.
3. Employ Screaming Frog SEO Spider
You may also verify a website’s internal linking with the use of an SEO spider.
Add the website you wish to evaluate to Screaming Frog, then launch the crawl.
For websites that have fewer pages, it may take a few minutes, but for really huge websites, it may take many days.
Depending on your objective, you should crawl the blog exclusively or omit specific sections of the website.
After the crawl is complete, enter the page’s internal links into the search field.
After choosing this page from the list below, click the links tab at the bottom of Screaming Frog. This will provide you with a list of all the links that may have errors.
If necessary, you can export this list. If you want to discover more precise information, you can also use the filters.
4. Use SEO Tools
You can learn how to find internal links to a page by using SEO toolkits like Ahrefs, Moz, or SEMRush. The way they work is similar to the last method described.
Let’s discuss how you can find internal links on Ahrefs. First, you need to add the page whose internal links you intend to analyze to the search box present in Site Explorer.
Next, select the Internal backlinks report from the menu on the left.
If you would like to work with your list further in a sheet, you can export it and utilize the filters at the top to locate a certain page or anchor phrase.
Keep in mind that these tools can sometimes give you inaccurate results. If you see any information that must be called into question, you can always manually double-check to be sure.
Top 5 Internal Link Checker Tools
Apart from the ones mentioned above, here are some more internal link-checker tools:
Link Whisper: It is a WordPress plugin that allows you to find internal links based on the keyword you select.
Internal Link Juicer: Another WordPress plugin that helps you link pages automatically.
WordPress Broken Link Checker: This is a free plugin that helps you find websites for broken links.
Integrity Link Checker: If you are a Mac user, this free tool is for you. It allows you to fix issues by gathering all the broken links in a report.
AutoLinks Manager Pro: This is a wonderful tool for link tracking and reporting. If you have a single site or 25 sites, you will find a plan for yourself.
FAQs
Can my SEO suffer from having too many internal links?
Yes, a page’s SEO may suffer from having too many internal links because they may lessen the link equity that each link conveys. Furthermore, an excessive number of internal links may make it more difficult for visitors to browse your website and locate the content they need.
How can I separate external from internal links?
External links point to distinct domains, but internal links use the same domain name.
Is it possible for me to find internal links automatically?
Sure, tools like Screaming Frog can be used to automate the extraction of internal links or crawlers.
In Conclusion
These are the four simple methods on how to find internal links to a page. By finding the problems with the internal links and making a strategy to use them effectively, you can boost the effectiveness of your SEO efforts.
Moreover, internal link checker tools are advantageous as they can help enhance user experience, support search engine crawling, and increase your website’s link equity.
If you are facing any problems with the structure, design, or SEO of your website, The Dreams Agency is at your service.